The Products

Appetizer Diet SHAKE
Chocolate, Vanilla & Strawberry

The Appetizer Diet® Shake comes in three decadent, delectable flavors: choose from Velvety Vanilla, Delicious Strawberry and Rich Chocolate.

All flavors mix with water to produce a rich, creamy shake that has just 90 calories! A low-calorie, great-tasting appetizer that can help you reach your weight management goals—who could ask for more?

Let’s Whey the Benefits

In addition to the weight management benefits of fiber,* the Appetizer Diet® Shake features a special whey protein concentrate made from only the milk portion of light white cheese. This “milk version” concentrate, combined with low heat processing and three-step ultra filtration processing, provides advantages over other concentrates and isolates, which are sometimes denatured and bleached due to the high temperature ranges and sources of milk.

Whey protein is widely used in the fitness world, where research has focused on branched-chain amino acids (BCAAs) and their impact on lean muscle mass repair and rebuilding, which impacts fat storage.* Whey protein is also an excellent source for leucine, an essential amino acid responsible for muscle protein synthesis and muscle growth.* Research shows that those who exercise and get high levels of leucine have more lean muscle mass and less body fat than those who don't!

Why is whey protein especially desirable? Because it’s comprised of every essential amino acid—and amino acids help the body convert fat to muscle!* Recent research has focused on whey protein's impact on fat storage and lean muscle mass.* Proteins are linked chains of amino acids which are unique and have specific functions within the body. The body breaks dietary proteins—like whey protein—down into their amino acid counterparts and reconstitutes them to perform specific tasks.

Whey protein also impacts a healthy immune system by encouraging the production of glutathione.* Whey protein effects blood sugar levels which in turn impact fat storage, which means that whey protein may help the body store less fat!* Add that to whey protein's ability to assist with lean muscle mass production, which helps burn fat, and you have a powerful weight management tool.*

Whey is an excellent choice of protein that can help you reach and maintain your weight loss goals:

• Impacts fat storage*
• Supports lean muscle mass*
• Supports metabolism*
  
• Helps you feel full*
• Helps you feel more energetic*

Feel Fuller With Fiber

The Appetizer Diet® Shakes contain 2 grams of fiber. Over the past two decades, studies have established a relationship between the relative long lives and good health of certain populations and their consumption of high fiber foods.*

Just what is fiber and why is it so significant to our health and weight management? In his book Eat Right to Stay Healthy and Enjoy Life More, Denis Burkitt describes fiber like this:

"Fiber is the part of food which is not digested. Whereas fats, carbohydrates, and proteins are almost entirely absorbed in the small intestine, fiber passes through to the large intestine virtually unchanged. Fiber does not provide energy or nutrients, or materials for growth or repair. It is the only component of food that contains almost no calories."

According to The Fiber Revolution, a Prevention Magazine publication, fiber satisfies the appetite; slows the digestion of food (so you are not hungry so soon); impacts normal cholesterol levels, blood sugar levels and metabolism; impacts binge eating; impacts constipation, which is common among dieters.* In New Facts About Fiber, Dr. Betty Kamen writes, “One thing is certain: the higher the percentage of fiber in your diet, the lower the tape measure reading around your waist.”*

Thanks to its high fiber content, the Appetizer Diet® Shake:

• Helps you feel fuller longer*
• Helps you feel satisfied when eating less*
• Helps you reduce dieters binging*
• Helps you set, reach and maintain your weight management goals*

Important new research has recently been released by USDA researchers after on six month study consisting of three control groups: one group given a soy protein supplement, a second group given a whey protein supplement and the third group given a carbohydrate-based supplement. No exercise was involved. The study found that the second group, the ones who received the whey protein, weighed less and had less body fat than the carbohydrate group.* The soy group weighed the same as the whey group—good news for those who use the soy and whey protein rich Appetizer Diet® Cookie and SuperSoy—but the whey group had a smaller waist size than either other group.*

Other research points to whey protein's ability to assist your metabolic ability and make you feel fuller.* Whey protein contains bioactive components that release two appetite suppressing hormones: cholesystokinin (CKK) and glucogan-like peptide-1 (GLP-1).*

Other fiber benefits:

• Guar Gum impacts normal cholesterol levels, supports normal blood sugar levels and helps the obese with weight management.*

• Other fiber research indicates that fiber may actually reduce the number of calories absorbed during the course of a day. Depending on the amount of fiber, it is estimated that between 30-180 calories per day may be blocked. Over the period of a year (if you are getting 15-30 grams of fiber a day), that could result in 3-18 pounds.*

Appetizer Diet Cookie
Chocolate Chip & Oatmeal Raisin

The Cookie That’s More Than A Cookie

Bite into an Appetizer Diet® Chocolate Chip or Oatmeal Raisin Cookie and the first thing you notice, not surprisingly, is that the taste is delicious. But this is more than just a tasty snack. The Appetizer Diet® Chocolate Chip and Oatmeal Raisin Cookie provide all the nutritional support, energy and fullness of traditional ‘sports bars’ with the added benefit of more fiber—which is an essential to weight management, well being, and overall good health.* The Appetizer Diet® Chocolate Chip and Oatmeal Raisin Cookies contain both soluble and insoluble fiber.

Selected Benefits of the Appetizer Diet® Chocolate Chip(CC) and Oatmeal Raisin(OR) Cookie:

• Convenient
• Nutritionally Balanced
• Fiber Benefits (elimination and colon health)
• Benefits of both soy and whey Protein
• Natural goodness of honey, oats, cinnamon(OR), raisins(OR) and dates(CC)
• Can provide energy for work, sports or school
• Provides 12(OR)/13(CC) grams of "net carbohydrates"
• Uses aluminum-free baking powder
• Uses Non-GMO ingredients
• Only 120(CC)/140(OR) calories
• Natural, chemical free, mineralized, organic pure Brazilian cane sugar
• 30%-35% (CC) & 40% (OR) of 14 vitamins/minerals
• additional antioxidant protection from chocolate (CC)

Why A High Fiber Cookie?

The Appetizer Diet® incorporates a high fiber cookie for excellent reasons. In addition to the various boosts fiber offers, including proper elimination, bowel cleansing and circulatory benefit, research shows that fiber-rich carbohydrate sources may foster cholesterol within the normal ranges.* According to the American Heart Association’s Nutrition Committee—reported in a statement titled “The Heathcare Professional”—studies show that LDL cholesterol was impacted by between 10% and 15% with oat and/or psyllium fiber.*

The same study also points out the importance of fiber to gastrointestinal health*, highlighting the correlation between fiber intake and lower mortality rates from all causes.* This report cites research on the positive interaction of fiber and circulatory issues and of fiber and reduced risk of obesity.*

Fiber also has a tendency to make you feel full and thus control your tendency to overeat.* The study also addresses "high-fiber" food intake on glycemic control in diabetic individuals.*

In addition to fiber, the Appetizer Diet® Cookie provides important nutrients, including 30%-35%(CC) & 40%(OR) of the Daily Value of Vitamins A,C, D, E,B 1, B 2, B 12, Niacin, B 6, Biotin, Zinc, Pantothenic Acid and Iron. It also contains calcium.

More Goodness Inside the Cookie

The Appetizer Diet® Chocolate Chip and Oatmeal Raisin Cookie both include quality protein, too: soy protein isolate is packed with branched-chain amino acids and glutamine, which are both invaluable to sports performance.* Soy protein provides health and immune enhancing antioxidants due to its amazing isoflavones and soy impacts heart health.*

Whey protein, another source of protein in both the Appetizer Diet® Chocolate Chip and Oatmeal Raisin Cookie, is considered excellent for babies, children and pregnant and nursing women (since it contains the same components found in mother's milk).* For active teens and healthy adults, whey proteins are complete and provide the body with all the essential amino acids. Athletes appreciate whey protein for its branched-chain amino acids, which impact the body's ability to repair and rebuild.*

The Appetizer Diet® Chocolate Chip and Oatmeal Raisin Cookies contain expeller pressed Canola Oil, which is high in monounsaturated fats, and includes alphalinoleic acid, a heart-healthy Omega III essential fatty acid.* The cookie uses a fat source that is low in saturated fats and avoids hydrogenated and partially hydrogenated fats.

Naturally Sweet

The Appetizer Diet® Chocolate Chip and Oatmeal Raisin Cookie use organic sugar produced in Brazil from unburned “green cane” grown by the Green Cane Project, the producers of the world’s finest organic sugar cane. They take advantage of the most advanced processing techniques available to produce completely pure, natural sugar, free from the harmful chemicals found in some refined sugars, such as phosphoric acid, sulphur dioxide, preservatives, flocculants, surfactants, bleaching agents or viscosity modifiers.

This organic sugar is non-GMO. It retains most of the mineral content inherent prior to processing, which allows it to be digested and recognized by the body as a food. Of course, organic sugar is still sugar and its intake should be regulated.

Adding to the goodness of the Chocolate Chip Appetizer Diet® Cookie are lots of dark chocolate chips that offer great taste and some good nutritional benefits(1). Recent scientific research has shown chocolate to be relatively high in antioxidants, which help the body fight free radicals that damage body tissues.* Dark chocolate has almost twice the antioxidants of milk chocolate.

According to the American Medical Association (AMA), the National Cancer Institute and other organizations, a fiber rich diet offers a variety of benefits. Unfortunately, the American Heart Association estimates that the average adult gets just 15 grams of fiber each day, far short of the recommended 28 to 35. With children, the shortfall is just as pronounced. According to an article in Pediatrics Magazine, the typical dietary intake of children falls well below the recommended “age plus 5” formula.

The benefits of fiber include:

• Better Digestion*
• Bowel Health*
• Weight Management*
• Better Circulation*
• Cholesterol and Blood Sugar Control*

Oats/Oat Bran: Oat bran is the edible, outermost layer of the oat kernel. Oats are both food and herb. Like whole oats,oatbran contains B complex vitamins, protein, fat, minerals and heart healthy soluble fiber.* Both whole oats and oatbran,when eaten regularly, impact circulatory health.*There are studies that show oats/oat bran impact blood sugar health, immune response and athletic performance( studies show that oats/oat bran favorably alter metabolism and enhance per formance when ingested 45 minutes - 1 hour before prolonged endurance exercise( greater than 2 hours)of moderate intensity.* The FDA allows this claim for products containing at least .75grams of oat/oat bran fiber (although they said the amount of fiber needed to impact cholesterol was about 3 grams per day.

The Appetizer Diet Cookie contains 3.54 grams of whole oats and .82 grams of oat bran**.) The claim:"Soluble fiber from foods such as oat bran, as part of a diet low in saturated fat and cholesterol, may reduce the risk of heart disease.**

**Taken from "FDA TALK PAPER" T97-5 January 21,1997, "FDA ALLOWS WHOLE OAT FOODS TO MAKE HEALTH CLAIM ON REDUCING THE RISK OF HEART DISEASE"

Take off the extra weight. Rebuild your body. And keep the weight off for good.